Posts by kimhowellsesm

Salon Contracts The Good The Bad The Ugly

Salon Employment Contracts Salon Owners put themselves in a position of vulnerability I believe if they do not use Employment Contracts to protect the business they have created.   Would you buy a house without a contract or rent out property not knowing what your legal obligations were to the owner.  I have never done…

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Hair Salon Marketing Policy and Procedures

Are You Fed Up of Dealing With The Run of the Mill Stuff In Your Salon?     Been there got the T. Shirt.   Hair Salon Marketing can take many forms and as a salon owner, you want everything in your salon to run like clockwork, whether you are in attendance or not; and a…

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Salon Marketing: Salon Website Warning

They will wipe out from your existing rankings, regardless of all the hard work you have put into getting a high ranking so your new customers can find you. Spa Salon Marketing Salon Marketing Online: Salon Website Warning Is Your Salon Website in Danger: on April 21 st Google will reduce and penalize all websites that are not…

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New Year’s Resolutions 2015

Ok, we’re quick approaching the first quarter of 2015, and many of you wondering if you are still on track for 2015 with your Salon Marketing. Steady Growth in any Salon is required and looking at your successes and failures in the previous months will help you move forward. Salon Marketing: New Year’s Resolutions 2015 It…

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Hairdressing Advertising in Your Salon

If your Salon Hairdressing business is not booming these days then you need to pay more attention on advertizing. Advertizing is everything for a business. Salon Marketing

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Salon Marketing Ideas: Starting Your Week with a Bang!

Starting Your Week with a Bang! | Expert Salon Marketing “To be, or not to be” is the famous opening phrase in William Shakespeare’s play Hamlet. In the play Hamlet questions the meaning of life, and whether or not it is worthwhile to stay alive when life contains so many hardships.  The answer he comes to…

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Beauty Salon Marketing – Your Salon Manager

Your Salon Manager – An Angel Made in Heaven or a Toxic Waste Dump?   Many Salon Owners employ a Salon manager, as they do not wish to work in the Salon or the Salon is a business investment.  Great idea you might say, well yes and no. A Salon Manager must be many things…

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Salon Marketing: Getting Back “Lost Clients”

Salon Marketing Ideas: Getting Back “Lost Clients” All Salons end up with clients who never come back for one reason or another. What I would like to do today is give you just one idea I used very successfully to get back some of the lost clients, I found I had when I purchased a…

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Salon Marketing by Text Messaging

Many Salon owners bemoan the fact they have slow days, no-shows, and one-time customers who never return, and due to this, they have a love/hate relationship with their salon. Is it any wonder?  The $$ income lost because of this would be horrendous.  But, it doesn’t have to be that way, honestly, if can tear…

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Spa Salon Marketing – You’re Fired!!

In every Salon there is one staff member that is high maintenance!  They spit the dummy at every turn, love drama in front of the clients, and keep the other staff members in continual turmoil. I can see you’re nodding your head in agreement, so you know what I am talking about. Spa Salon Marketing…

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